Statistics
Publications
2
Citations
797
H-Index
2
Active since
1999
Affiliations
Analytical Services(Current)
Jelena Runser-Spanjol is an author at Analytical Services specializing in product development process, consumer needs, and category labels.
Publications per year
1999–1999
2
2
Sociocognitive Dynamics in a Product Market
José Antônio Rosa, Joseph F. Porac, Jelena Runser-Spanjol et al. · Journal of Marketing · 1999 · 591 citations
Sociocognitive Dynamics in a Product Market
José Antônio Rosa, Joseph F. Porac, Jelena Runser-Spanjol et al. · Journal of Marketing · 1999 · 206 citations
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