Concepedia

Kathleen A. Loughrey

KA

Statistics

Publications

3

Citations

67

H-Index

3

Active since

1995

Affiliations

National Cancer Institute(Current)

Computer Technology Associates (United States)

Kathleen A. Loughrey is an author at National Cancer Institute specializing in marketing, consumer decision making, and consumer behavior.

Top concepts

Publications per year

1995–1997

3

Publications

3

Probing Consumer Benefits and Barriers for the National 5 A Day Campaign: Focus Group Findings

George I. Balch, Kathleen A. Loughrey, Linda Weinberg et al. · Journal of Nutrition Education · 1997 · 30 citations

, , +10

Social marketing and nutrition education: Inappropriate or misunderstood?

R. Craig Lefebvre, Deborah Lurie, Laura Saunders Goodman et al. · Journal of Nutrition Education · 1995 · 26 citations

, , +5

Bringing 5 A Day Consumers into Focus: Qualitative Use of Consumer Research to Guide Strategic Decision Making

Kathleen A. Loughrey, George I. Balch, R. Craig Lefebvre et al. · Journal of Nutrition Education · 1997 · 11 citations

, , +9

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