Concepedia

William B. Wagner

WB

Statistics

Publications

9

Citations

416

H-Index

9

Active since

1972

Affiliations

University of Missouri(Current)

William B. Wagner is an author at University of Missouri specializing in management, operations management, and customer service management.

Publications per year

1972–2000

9

Publications

9

Logistical Management

William B. Wagner, Donald J. Bowersox · Journal of Marketing · 1976 · 234 citations

The Changing Price Dimension in Purchasing

William B. Wagner · European Journal of Marketing · 1987 · 77 citations

Management, Strategic Management, Supply Chain Management +16

Customer service as a marketing strategy

William B. Wagner, Raymond LaGarce · Industrial Marketing Management · 1981 · 27 citations

Business, Marketing, Marketing Management +14

TANK TRUCK CARRIER SELECTION BY BULK CHEMICAL SHIPPERS: AN EMPIRICAL STUDY

Patricia Hall, William B. Wagner · Logistics and transportation review · 1996 · 15 citations

Management, Operations Management, Logistics Management +13

Customer Service in Industrial Marketing: Hedge Against Competition

William B. Wagner · European Journal of Marketing · 1987 · 15 citations

Management, Marketing, Marketing Management +15

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