Concepedia

Mona A. Clee

MA

3

Publications

683

Citations

3

H-Index

1979

Active since

Affiliations

The University of Texas at Austin(Current)

Mona A. Clee is an author at The University of Texas at Austin specializing in management, marketing, and social sciences.

Top concepts

Publications per year

1979–1981

3

Publications

3

Consumer Behavior and Psychological Reactance

Mona A. Clee, Robert A. Wicklund · Journal of Consumer Research · 1980 · 628 citations

, , +23

The Role of Sex Role Self-Concept in Masculine and Feminine Product Perceptions

Linda L. Golden, Neil K. Allison, Mona A. Clee · ACR North American Advances · 1979 · 44 citations

, , +11

Trade-Offs in Attribute Levels Made By Ecologically Concerned Unconcerned Consumers When Buying Detergents

Karl E. Henion, R. W. Gregory, Mona A. Clee · ACR North American Advances · 1981 · 11 citations

, , +10

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