Concepedia

Karl E. Henion

KE

5

Publications

332

Citations

5

H-Index

1971

Active since

Affiliations

The University of Texas at Austin(Current)

Karl E. Henion is an author at The University of Texas at Austin specializing in marketing, consumer research, and management.

Top concepts

Publications per year

1971–1981

5

Publications

5

The Effect of Ecologically Relevant Information on Detergent Sales

Karl E. Henion · Journal of Marketing Research · 1972 · 140 citations

, , +12

Odor pleasantness and intensity: A single dimension?

Karl E. Henion · Journal of Experimental Psychology · 1971 · 96 citations

, , +7

The Effect of Ecologically Relevant Information on Detergent Sales

Karl E. Henion · Journal of Marketing Research · 1972 · 61 citations

, , +2

Energy Usage and the Conserver Society: Review of the 1979 AMA Conference on Ecological Marketing

Karl E. Henion · Journal of Consumer Research · 1981 · 24 citations

, , +17

Trade-Offs in Attribute Levels Made By Ecologically Concerned Unconcerned Consumers When Buying Detergents

Karl E. Henion, R. W. Gregory, Mona A. Clee · ACR North American Advances · 1981 · 11 citations

, , +10

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