Statistics
Publications
83
Citations
4.1K
H-Index
31
Active since
1990
Paul Herbig is an author at Texas A&M International University specializing in management, marketing, and business.
Publications per year
1990–2002
83
83
Paul Herbig, Steve Dunphy · Cross Cultural Management An International Journal · 1998 · 264 citations
A model of reputation building and destruction
Paul Herbig, John Milewicz, Jim Golden · Journal of Business Research · 1994 · 245 citations
The multicultural context of brand loyalty
Fred Palumbo, Paul Herbig · European Journal of Innovation Management · 2000 · 144 citations
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