Mingyue Fan

How social presence influences impulse buying behavior in live streaming commerce? The role of S-O-R theory

Junlan Ming, Muhammad Bilal, Umair Akram et al. · International Journal of Web Information Systems · 2021 · 383 citations

Business, Marketing, Psychology +17

Online purchase intention in Chinese social commerce platforms: Being emotional or rational?

Umair Akram, Muhammad Junaid, Abaid Ullah Zafar et al. · Journal of Retailing and Consumer Services · 2021 · 238 citations

Business, Marketing, Marketing Management +14

Employee performance under transformational leadership and organizational citizenship behavior: A mediated model

Sikandar Ali Qalati, Zuhaib Zafar, Mingyue Fan et al. · Heliyon · 2022 · 195 citations · Full text

Management, Leadership, Organizational Behavior +14

Effects of Information Overload, Communication Overload, and Inequality on Digital Distrust: A Cyber-Violence Behavior Mechanism

Mingyue Fan, Yu-Chen Huang, Sikandar Ali Qalati et al. · Frontiers in Psychology · 2021 · 89 citations · Full text

Social Sciences, Communication, Social Psychology +16

Understanding the Effects of eWOM Antecedents on Online Purchase Intention in China

Muhammad Bilal, Suad Dukhaykh, Mingyue Fan et al. · Information · 2021 · 59 citations · Full text

Business, Marketing, Marketing Management +17