Statistics
Publications
1
Citations
45
H-Index
1
Active since
1995
Affiliations
National University of Singapore(Current)
Siok‐Kuan Tambyah is an author at National University of Singapore specializing in sex appeals in advertising, national television advertising, and audience demographics.
Publications per year
1995–1995
1
1
Sex role portrayal in television advertising
Chow‐Hou Wee, M Choong, Siok‐Kuan Tambyah · International Marketing Review · 1995 · 45 citations
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