Neil G. Kotler

Can Museums be All Things to All People?: Missions, Goals, and Marketing's Role

Neil G. Kotler, Philip Kotler · Museum Management and Curatorship · 2000 · 275 citations

Humanities, Marketing Management, Museum Studies +7

Museum Strategy and Marketing

Neil G. Kotler, Philip Kotler · 1998 · 90 citations

Humanities, Marketing, Marketing Management +12

New Ways of Experiencing Culture: the Role of Museums and Marketing Implications

Neil G. Kotler · Museum Management and Curatorship · 2001 · 88 citations

Humanities, Cultural Studies, Audience Studies +16

The politics of the budgetary process

Neil G. Kotler · Society · 1977 · 25 citations

Public Affairs, Public Administration, Public Budgeting +12