Betina Piqueras‐Fiszman

Sensory expectations based on product-extrinsic food cues: An interdisciplinary review of the empirical evidence and theoretical accounts

Betina Piqueras‐Fiszman, Charles Spence · Food Quality and Preference · 2014 · 763 citations · Full text

Food Choice, Nutrition, Empirical Evidence +15

Is it the plate or is it the food? Assessing the influence of the color (black or white) and shape of the plate on the perception of the food placed on it

Betina Piqueras‐Fiszman, Jorge Alcaide-Marzal, Elena Roura et al. · Food Quality and Preference · 2011 · 288 citations · Full text

Food Choice, Behavioral Sciences, Cognitive Science +6

Using combined eye tracking and word association in order to assess novel packaging solutions: A case study involving jam jars

Betina Piqueras‐Fiszman, Carlos Velasco, Alejandro Salgado‐Montejo et al. · Food Quality and Preference · 2012 · 203 citations · Full text

Food Packaging, Edible Packaging, Word Association +7

The Influence of the Color of the Cup on Consumers' Perception of a Hot Beverage

Betina Piqueras‐Fiszman, Charles Spence · Journal of Sensory Studies · 2012 · 182 citations

Color Psychology, Consumer Study, Consumer Research +30

Crossmodal correspondences in product packaging. Assessing color–flavor correspondences for potato chips (crisps)

Betina Piqueras‐Fiszman, Charles Spence · Appetite · 2011 · 155 citations · Full text

Product Packaging, Food Packaging, Sustainable Packaging +7