Concepedia
Statistics
Publications
12
Citations
1.4K
H-Index
11
Active since
1987
Affiliations
University of Georgia(Current)
Grady Memorial Hospital
Michigan State University
Waseda University
Mariko Morimoto is an author at University of Georgia specializing in marketing, business, and advertising.
Publications per year
1987–2023
Stay Away From Me
Tae Hyun Baek, Mariko Morimoto · Journal of Advertising · 2012 · 524 citations
Business, Marketing, Marketing Management +17
Effects of Media Formats on Emotions and Impulse Buying Intent
Thomas Adelaar, Susan M. Chang, Karen M. Lancendorfer et al. · Journal of Information Technology · 2003 · 322 citations
Consumers’ Attitudes Toward Unsolicited Commercial E-mail and Postal Direct Mail Marketing Methods
Mariko Morimoto, Susan M. Chang · Journal of Interactive Advertising · 2006 · 179 citations
Business, Marketing, Psychology +15
Privacy concerns about personalized advertising across multiple social media platforms in Japan: the relationship with information control and persuasion knowledge
Mariko Morimoto · International Journal of Advertising · 2020 · 90 citations
Business, Communication, Marketing +15
Enhanced early skin treatment for atopic dermatitis in infants reduces food allergy
Kiwako Yamamoto‐Hanada, T. Kobayashi, Masashi Mikami et al. · Journal of Allergy and Clinical Immunology · 2023 · 87 citations · Full text
Medicine, Dermatology, Pediatrics +16
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