Shikha Bhardwaj

Optimization of fibrinolytic protease production from Bacillus subtilis I-2 using agro-residues

Bijender Kumar Bajaj, Satbir Singh, Mowkshi Khullar et al. · Brazilian Archives of Biology and Technology · 2014 · 56 citations · Full text

Life Sciences, Agricultural Biotechnology, Biotechnology +17

Exploring the boundaries of Neuromarketing through systematic investigation

Shikha Bhardwaj, Gunjan A Rana, Abhishek Behl et al. · Journal of Business Research · 2022 · 46 citations

Life Sciences, Neurology, Neuroscience +2

The art of gamifying digital gig workers: a theoretical assessment of evaluating engagement and motivation

Vijay Pereira, Abhishek Behl, Nirma Sadamali Jayawardena et al. · Production Planning & Control · 2022 · 41 citations · Full text

Management, Organization Studies, Organizational Behavior +12

Examining the failure of gamification in implementing innovation from the perspective of problematization in the retail sectors of emerging economies

Abhishek Behl, Nirma Sadamali Jayawardena, Shikha Bhardwaj et al. · Technovation · 2023 · 20 citations

Business, Innovation Management, Strategy +8

Underrated yet successful! A framework of invisible-disabled underdog entrepreneurs

Shikha Bhardwaj, Diptiranjan Mahapatra, Abhishek Behl et al. · Journal of Business Research · 2023 · 19 citations

Management, Entrepreneurship, Institutional Theory +2