Nirma Sadamali Jayawardena

Gamification and e-learning for young learners: A systematic literature review, bibliometric analysis, and future research agenda

Abhishek Behl, Nirma Sadamali Jayawardena, Vijay Pereira et al. · Technological Forecasting and Social Change · 2021 · 236 citations · Full text

Interactive Learning, E-learning, Systematic Literature Review +9

‘The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements: A conceptual review’

Nirma Sadamali Jayawardena, Park Thaichon, Sara Quach et al. · Journal of Business Research · 2023 · 140 citations

Video Advertisements, Advertising, Engineering +14

Gamification and gigification: A multidimensional theoretical approach

Abhishek Behl, Nirma Sadamali Jayawardena, Alessio Ishizaka et al. · Journal of Business Research · 2021 · 97 citations · Full text

Performance Studies, Gamification, Game Theory +8

Effective Online Engagement Strategies Through Gamification

Nirma Sadamali Jayawardena, Mitchell Ross, Sara Quach et al. · Journal of Global Information Management · 2021 · 62 citations · Full text

Online Gaming, Public Engagement, Education +18

The art of gamifying digital gig workers: a theoretical assessment of evaluating engagement and motivation

Vijay Pereira, Abhishek Behl, Nirma Sadamali Jayawardena et al. · Production Planning & Control · 2022 · 38 citations · Full text