Pelin Bayram - Concepedia

Author

Pelin Bayram

Also Known As

PELİN BAYRAM, Pelin Bayram

Publications

228

Citations

H-Index

Concepts

All Affiliations

Pelin Bayram is an author at Girne American University specializing in consumer engagement, customer satisfaction, and interactive marketing.

#	Concept	H-Index	Publications	Citations
1	Business	2	2	168
2	Management	2	2	168
3	Communication	2	2	168
4	Marketing	2	2	168
5	Arts	1	1	133

Pelin Bayram

Publications

207

Citations

H-Index

Page 1

	Year	Citations
The role of brand interactivity and involvement in driving social media consumer brand engagement and brand loyalty: the mediating effect of brand trust Tariq Samarah, Pelin Bayram, Hasan Yousef Aljuhmani, Journal of Research in Interactive Marketing Customer SatisfactionBrand InteractivityConsumer ResearchCommunicationBrand Loyalty	2021	133
The Effect of eWOM Source on Purchase Intention: The Moderation Role of Weak-Tie eWOM Reema Nofal, Pelin Bayram, Okechukwu Lawrence Emeagwali, Sustainability Customer SatisfactionBehavioral Decision MakingDigital MarketingConsumer StudyConsumer Research	2022	35
The effect of servant leadership on employees’ self-reported performance: Does public service motivation play a mediating explanatory role? Pelin Bayram, Khaled Zoubi Management Science Letters	2020	21
The mediating impact of entrepreneurs among administrative entrepreneurship, imitative entrepreneurship and acquisitive entrepreneurship on creativity Yousef Alsafadi, Nader Mohammad Aljawarneh, Dilber Çağlar, Management Science Letters	2020	18

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