Concepedia

W. Christian Buss

WC

8

Publications

267

Citations

8

H-Index

1983

Active since

Affiliations

University at Albany, State University of New York(Current)

Albany State University

W. Christian Buss is an author at University at Albany, State University of New York specializing in sociology, consumer research, and marketing.

Top concepts

SociologyGenderBusinessMarketingSexual BehaviorSocial SciencesConsumer ResearchFrenchCultureHousing

Publications per year

1983–2011

8

Publications

8

French-English Canadian Subcultural Consumption Differences

Charles M. Schaninger, W. Christian Buss · Journal of Marketing · 1985 · 75 citations

French, Consumption Differences, Multilingualism +20

French-English Canadian Subcultural Consumption Differences

Charles M. Schaninger, W. Christian Buss · Journal of Marketing · 1985 · 51 citations

French, Consumption Differences, Multilingualism +20

A Longitudinal Comparison of Consumption and Finance Handling between Happily Married and Divorced Couples

Charles M. Schaninger, W. Christian Buss · Journal of Marriage and the Family · 1986 · 48 citations

Removing response-style effects in attribute-determinance ratings to identify market segments

Charles M. Schaninger, W. Christian Buss · Journal of Business Research · 1986 · 25 citations

Marketing Analytics, Behavioral Decision Making, Interactive Marketing +12

The relationship of sex‐role norms to household task allocation

Charles M. Schaninger, W. Christian Buss · Psychology and Marketing · 1985 · 20 citations

Social Sciences, Sex‐role Norms, Gender Disparity +18

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