Concepedia
Statistics
Publications
16
Citations
1.1K
H-Index
15
Active since
2016
Affiliations
Al Akhawayn University(Current)
Sidi Mohamed Ben Abdellah University
Shanghai University of Finance and Economics
Toronto Metropolitan University
Hind Lebdaoui is an author at Al Akhawayn University specializing in business, marketing, and consumer behavior.
Publications per year
2016–2023
How fashion influencers contribute to consumers' purchase intention
Youssef Chetioui, Hikma Benlafqih, Hind Lebdaoui · Journal of Fashion Marketing and Management · 2020 · 395 citations
Business, Marketing, Marketing Management +15
Factors influencing consumer attitudes toward online shopping: the mediating effect of trust
Youssef Chetioui, Hind Lebdaoui, Hajar Chetioui · EuroMed Journal of Business · 2020 · 144 citations
Business, Information Systems, Marketing +12
Facebook advertising, eWOM and consumer purchase intention-Evidence from a collectivistic emerging market
Youssef Chetioui, Irfan Butt, Hind Lebdaoui · Journal of Global Marketing · 2021 · 103 citations
Business, Marketing, Marketing Management +17
Organic food and Instagram health and wellbeing influencers: an emerging country's perspective with gender as a moderator
Youssef Chetioui, Irfan Butt, Anass Fathani et al. · British Food Journal · 2022 · 70 citations
Social Sciences, Communication, Marketing +17
CRM, service quality and organizational performance in the banking industry: a comparative study of conventional and Islamic banks
Hind Lebdaoui, Youssef Chetioui · International Journal of Bank Marketing · 2020 · 69 citations
Business, Management Information Systems, Marketing +17
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