Concepedia

Francesca Rivetti

FR

Statistics

Publications

4

Citations

134

H-Index

4

Active since

2016

Affiliations

University of Basilicata(Current)

Francesca Rivetti is an author at University of Basilicata specializing in brand management, behavioral decision making, and consumer research.

ORCID

Top concepts

Publications per year

2016–2023

4

Publications

4

Young consumers’ purchase behaviour of sustainably-labelled food products. What is the role of scepticism?

Carla Rossi, Francesca Rivetti · Food Quality and Preference · 2022 · 67 citations · Full text

Assessing Young Consumers’ Responses to Sustainable Labels: Insights from a Factorial Experiment in Italy

Carla Rossi, Francesca Rivetti · Sustainability · 2020 · 36 citations · Full text

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Responsible Innovation in the Wine Sector: A Distinctive Value Strategy

Concetta Nazzaro, Giuseppe Marotta, Francesca Rivetti · Agriculture and Agricultural Science Procedia · 2016 · 16 citations · Full text

Virtual Influencer Marketing: Is It Effective in Engaging Younger Generations?

Carla Rossi, Francesca Rivetti · European Conference on Social Media · 2023 · 15 citations · Full text

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