Concepedia

Irit Nitzan

IN

Statistics

Publications

3

Citations

329

H-Index

3

Active since

2011

Affiliations

Tel Aviv University(Current)

Irit Nitzan is an author at Tel Aviv University specializing in new product adoption, defection risk, and management.

Publications per year

2011–2019

3

Publications

3

Social Effects on Customer Retention

Irit Nitzan, Barak Libai · Journal of Marketing · 2011 · 292 citations

, , +17

Social Effects on Customer Retention

Irit Nitzan, Barak Libai · Journal of Marketing · 2011 · 20 citations

, , +17

Cross-decision social effects in product adoption and defection decisions

Vardit Landsman, Irit Nitzan · International Journal of Research in Marketing · 2019 · 17 citations · Full text

, , +11

1–3 of 3