3
Publications
882
Citations
3
H-Index
1990
Active since
Affiliations
Jonathan Frenzen is an author at Federal Agency for Scientific Organizations specializing in business, behavioral decision making, and consumer decision making.
Top concepts
BusinessMarketingManagementConsumer BehaviorConsumer ResearchConsumer Decision MakingBehavioral Decision MakingArtsEconomicsJournalism
Publications per year
1990–1994
3
3
Purchasing Behavior in Embedded Markets
Jonathan Frenzen, Harry L. Davis · Journal of Consumer Research · 1990 · 395 citations
Rows per page
1–3 of 3