Concepedia

Lori D. Wolin

LD

4

Publications

926

Citations

4

H-Index

2002

Active since

Affiliations

Florida Atlantic University(Current)

Lynn University

Lori D. Wolin is an author at Florida Atlantic University specializing in interactive marketing, management, and marketing.

Top concepts

Publications per year

2002–2003

4

Publications

4

Gender Issues in Advertising An oversight synthesis of research: 1970-2002

Lori D. Wolin · Journal of Advertising Research · 2003 · 343 citations

Web advertising: gender differences in beliefs, attitudes and behavior

Lori D. Wolin, Pradeep K. Korgaonkar · Internet Research · 2003 · 282 citations

, , +16

Beliefs, attitudes and behaviour towards Web advertising

Lori D. Wolin, Pradeep K. Korgaonkar, Daulatram B. Lund · International Journal of Advertising · 2002 · 160 citations

, , +20

Web usage, advertising, and shopping: relationship patterns

Pradeep K. Korgaonkar, Lori D. Wolin · Internet Research · 2002 · 141 citations

, , +14

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