5
Publications
132
Citations
5
H-Index
1989
Active since
Affiliations
Florida Institute of Technology(Current)
Katrina Ellis is an author at Florida Institute of Technology specializing in interactive marketing, social sciences, and business.
Top concepts
BusinessMarketingManagementEpidemiologyPublic HealthSexual HealthSocial SciencesConsumer ResearchRisk CommunicationPreventive Medicine
Publications per year
1989–2015
5
5
Mark Uncles, Katrina Ellis · European Journal of Marketing · 1989 · 70 citations
How Private Labels Affect Consumer Choice
Katrina Ellis, Mark Uncles · British Food Journal · 1991 · 16 citations
Do People Understand their Home HIV Test Results? Risk Literacy and Information Search
Katrina Ellis, Edward T. Cokely, Saima Ghazal et al. · Proceedings of the Human Factors and Ergonomics Society Annual Meeting · 2014 · 14 citations
Information Seeking, Population Health Sciences, Riskbenefit Ratio +25
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