Concepedia

Tiina Kemppainen

TK

4

Publications

62

Citations

4

H-Index

2021

Active since

Affiliations

University of Jyväskylä(Current)

Tiina Kemppainen is an author at University of Jyväskylä specializing in management, marketing, and customer satisfaction.

Top concepts

BusinessMarketingManagementCustomer SatisfactionPsychologySensemakingBrand EquityCommunicationBrand StrategyService Design

Publications per year

2021–2024

4

Publications

4

Does airlines’ eco-friendliness matter? Customer satisfaction towards an environmentally responsible airline

Stefan Baumeister, Jussi Nyrhinen, Tiina Kemppainen et al. · Transport Policy · 2022 · 25 citations · Full text

Introducing a sensemaking perspective to the service experience

Tiina Kemppainen, Outi Uusitalo · Journal of Service Theory and Practice · 2021 · 15 citations · Full text

Customer Experience, Customer Satisfaction, Service Experience Literature +23

Customer-Brand Relationships in the Context of Digital Brands

Tiina Paananen, Lauri Frank, Tiina Kemppainen · 2022 · 11 citations · Full text

Marketing, Relationship Marketing, Customer Satisfaction +15

Dualities of digital services: everyday digital services as positive and negative contributors to customer well-being

Tiina Kemppainen, Tiina Paananen · Journal of Service Theory and Practice · 2024 · 11 citations · Full text

Rows per page

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