Jussi Nyrhinen is an author at University of Jyväskylä specializing in consumer behavior, marketing, and management.
Top concepts
MarketingManagementConsumer BehaviorConsumer ResearchArtsHealthCultureAddictionMotivationPsychology
Publications per year
2017–2023
6
6
Online antecedents for young consumers’ impulse buying behavior
Jussi Nyrhinen, Anu Sirola, Tiina Koskelainen et al. · Computers in Human Behavior · 2023 · 65 citations · Full text
The impact of consumer local engagement on local store patronage and customer satisfaction
Mika Skippari, Jussi Nyrhinen, Heikki Karjaluoto · The International Review of Retail Distribution and Consumer Research · 2017 · 14 citations
Customer Experience, Customer Satisfaction, Consumer Local Engagement +18
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