Concepedia

Ryan E. Cruz

RE

Statistics

Publications

2

Citations

191

H-Index

2

Active since

2017

Affiliations

Ted Rogers Centre for Heart Research(Current)

Ryan E. Cruz is an author at Ted Rogers Centre for Heart Research specializing in brand management, brand experience, and health communication.

ORCID

Publications per year

2017–2022

2

Publications

2

Second Person Pronouns Enhance Consumer Involvement and Brand Attitude

Ryan E. Cruz, James M. Leonhardt, Todd Pezzuti · Journal of Interactive Marketing · 2017 · 118 citations · Full text

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Social media and mindfulness: From the fear of missing out (<scp>FOMO</scp>) to the joy of missing out (<scp>JOMO</scp>)

Steven S. Chan, Michelle van Solt, Ryan E. Cruz et al. · Journal of Consumer Affairs · 2022 · 73 citations

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