2
Publications
47
Citations
2
H-Index
2022
Active since
Affiliations
Sahana Madan is an author at Jain University specializing in consumer behavior, management, and marketing strategy.
Top concepts
BusinessMarketingManagementConsumer BehaviorConsumer ResearchMarketing StrategyCustomer SatisfactionE-businessE-commerceService Quality
Publications per year
2022–2022
2
2
James Peréz‐Morón, Sahana Madan, Jin Yin Cheu et al. · International Journal of Tourism and Hospitality in Asia Pasific · 2022 · 33 citations · Full text
Total Quality Management, Customer Satisfaction, Service Quality +11
Analysis of the Shopee’s Strategies to Succeed in the Global E-commerce Market: Malaysia Case
Sahana Madan, James Peréz‐Morón, Xin Nee Chua et al. · International Journal of Tourism and Hospitality in Asia Pasific · 2022 · 14 citations · Full text
Customer Experience, Customer Satisfaction, Digital Marketing +23
Rows per page
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