Concepedia

Danny Tengti Kao

DT

Statistics

Publications

12

Citations

646

H-Index

11

Active since

2005

Affiliations

National Hsinchu University of Education(Current)

National Central University

National Tsing Hua University

Chaoyang University of Technology

National Taichung University of Science and Technology

Danny Tengti Kao is an author at National Hsinchu University of Education specializing in consumer behavior, business, and marketing.

Publications per year

2005–2019

12

Publications

12

The innovativeness effect of market orientation and learning orientation on business performance

Chien‐Huang Lin, Ching‐Huai Peng, Danny Tengti Kao · International Journal of Manpower · 2008 · 280 citations

Management, Organizational Behavior, Strategic Management +12

The role of emotions in the endowment effect

Chien‐Huang Lin, Shih-Chieh Chuang, Danny Tengti Kao et al. · Journal of Economic Psychology · 2005 · 73 citations

Social Sciences, Economics, Psychology +11

Message sidedness in advertising: The moderating roles of need for cognition and time pressure in persuasion

Danny Tengti Kao · Scandinavian Journal of Psychology · 2011 · 52 citations

Business, Marketing, Psychology +11

The Impact of Transaction Trust on Consumers' Intentions to Adopt M-Commerce: A Cross-Cultural Investigation

Danny Tengti Kao · CyberPsychology & Behavior · 2009 · 49 citations

Business, Information Systems, Management Information Systems +17

The impact of envy on brand preference: brand storytelling and psychological distance as moderators

Danny Tengti Kao · Journal of Product & Brand Management · 2019 · 43 citations

Business, Marketing, Psychology +8

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