Concepedia

Author

Steve D. German

Texas Tech University

Also Known As

Steve D. German

1

Publications

781

Citations

1

H-Index

15

Concepts

All Affiliations

Texas Tech University
SD

About

Steve D. German is an author at Texas Tech University specializing in business, professional selling, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

781

2

Management

1

1

781

3

Marketing

1

1

781

4

Brand Building

1

1

781

5

Integrated Marketing

1

1

781

Steve D. German

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1

Publications

781

Citations

1

H-Index

YearCitations

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