Concepedia

Vandith Pamuru

VP

2

Publications

82

Citations

2

H-Index

2017

Active since

Affiliations

Indian School of Business(Current)

Vandith Pamuru is an author at Indian School of Business specializing in interactive marketing, consumer engagement, and gamification.

ORCID

Top concepts

Publications per year

2017–2021

2

Publications

2

The Impact of an Augmented-Reality Game on Local Businesses: A Study of Pokémon Go on Restaurants

Vandith Pamuru, Warut Khern-am-nuai, Karthik Kannan · Information Systems Research · 2021 · 71 citations

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The Impact of an Augmented Reality Game on Local Businesses: A Study of Pokemon Go on Restaurants

Vandith Pamuru, Warut Khern-am-nuai, Karthik Kannan · SSRN Electronic Journal · 2017 · 11 citations · Full text

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