Martine Stead

Fear appeals in social marketing: Strategic and ethical reasons for concern

Gerard Hastings, Martine Stead, John Webb · Psychology and Marketing · 2004 · 582 citations

Business, Marketing, Psychology +17

“It's as if you’re locked in”: qualitative explanations for area effects on smoking in disadvantaged communities

Martine Stead, Susan MacAskill, Anne Marie MacKintosh et al. · Health & Place · 2001 · 278 citations

Public Health, Community Health, Health Behavior +13

Why healthy eating is bad for young people’s health: Identity, belonging and food

Martine Stead, Laura McDermott, Anne Marie MacKintosh et al. · Social Science & Medicine · 2011 · 254 citations

Public Health, Health Behavior, Nutrition +16

Development and evaluation of a mass media Theory of Planned Behaviour intervention to reduce speeding

Martine Stead · Health Education Research · 2004 · 211 citations · Full text

Public Health, Communication, Health Promotion +17

The impact of a community-based food skills intervention on cooking confidence, food preparation methods and dietary choices – an exploratory trial

Wendy Wrieden, Annie S. Anderson, Pat J Longbottom et al. · Public Health Nutrition · 2007 · 201 citations · Full text

Public Health, Nutrition, Public Health Nutrition +15