Concepedia
Statistics
Publications
17
Citations
1.3K
H-Index
14
Active since
2014
Affiliations
Indian Institute of Management Indore(Current)
Institute of Genomics and Integrative Biology
University of Miami
University of Delhi
Academy of Scientific and Innovative Research
Bipul Kumar is an author at Indian Institute of Management Indore specializing in marketing, marketing management, and business.
Publications per year
2014–2024
16
Purchasing behaviour for environmentally sustainable products: A conceptual framework and empirical study
Bipul Kumar, Ajay K. Manrai, Lalita A. Manrai · Journal of Retailing and Consumer Services · 2016 · 602 citations
Management, Supply Chain Management, Consumer Behavior +15
Digital mediation in business-to-business marketing: A bibliometric analysis
Bipul Kumar, Arun Sharma, Sanket Vatavwala · Industrial Marketing Management · 2019 · 122 citations
Business, Marketing, Marketing Management +16
Theory of Planned Behaviour Approach to Understand the Purchasing Behaviour for Environmentally Sustainable Products
Bipul Kumar · RePEc: Research Papers in Economics · 112 citations
Business, Marketing, Marketing Management +9
Managing the supply chain during disruptions: Developing a framework for decision-making
Bipul Kumar, Arun Sharma · Industrial Marketing Management · 2021 · 85 citations · Full text
Management, Operations Management, Supply Chain Management +12
Examining the research on social media in business-to-business marketing with a focus on sales and the selling process
Bipul Kumar, Arun Sharma · Industrial Marketing Management · 2022 · 59 citations
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