Concepedia

Hye Young Moon

HY

Statistics

Publications

2

Citations

65

H-Index

2

Active since

2021

Affiliations

Yonsei University(Current)

Hye Young Moon is an author at Yonsei University specializing in consumer motivation, consumer research, and consumer behavior.

Top concepts

MarketingManagementPsychologyConsumer BehaviorConsumer ResearchConsumer MotivationCustomer SatisfactionHospitality MarketingHealthCulture

Publications per year

2021–2022

2

Publications

2

Self-service technologies (SSTs) in airline services: multimediating effects of flow experience and SST evaluation

Hye Young Moon, Bo Youn Lee · International Journal of Contemporary Hospitality Management · 2022 · 38 citations

Customer Satisfaction, Flow Experience, Digital Marketing +32

How does food choice motives relate to subjective well-being and loyalty? A cross-cultural comparison of vegan restaurant customers in South Korea and Singapore

Kerri Ann Lim, Sunny Ham, Hye Young Moon et al. · Journal of Foodservice Business Research · 2021 · 27 citations

Customer Satisfaction, Quality Of Life, Behavioral Decision Making +18

1–2 of 2