Sirivan Serirat

An examination of tourists' attitudinal and behavioral loyalty: Comparison between domestic and international tourists

Panisa Mechinda, Sirivan Serirat, Nak Gulid · Journal Of Vacation Marketing · 2009 · 210 citations

Customer Satisfaction, Behavioral Decision Making, Social Psychology +16

An Examination Of Tourists Loyalty Towards Medical Tourism In Pattaya, Thailand

Panisa Mechinda, Sirivan Serirat, Jirawat Anuwichanont et al. · International Business & Economics Research Journal (IBER) · 2010 · 46 citations · Full text

Customer Satisfaction, Family Medicine, Tourism Management +16

The Relative Impact Of Competitiveness Factors And Destination Equity On Tourists Loyalty In Koh Chang, Thailand

Panisa Mechinda, Sirivan Serirat, Nongluck Popaijit et al. · International Business & Economics Research Journal (IBER) · 2010 · 42 citations · Full text

Customer Satisfaction, Tourism Performance, Tourism Supply +16

Career Competencies And Career Success Of Thai Employees In Tourism And Hospitality Sector

Aurathai Lertwannawit, Sirivan Serirat, Siroj Pholpantin · International Business & Economics Research Journal (IBER) · 2011 · 34 citations · Full text

Career Success, Performance Studies, Career Competencies +13

Environmental Sustainability In The Thai Hotel Industry

Jirawat Anuwichanont, Panisa Mechinda, Sirivan Serirat et al. · International Business & Economics Research Journal (IBER) · 2011 · 19 citations · Full text

Environmental Sustainability, Customer Satisfaction, Tourism Management +14