Concepedia

Fiona Sturrock

FS

Statistics

Publications

3

Citations

122

H-Index

3

Active since

1998

Affiliations

Manchester Metropolitan University(Current)

Fiona Sturrock is an author at Manchester Metropolitan University specializing in consumer behavior, marketing, and consumer research.

Top concepts

Publications per year

1998–1999

3

Publications

3

Making himself attractive: the growing consumption of grooming products

Fiona Sturrock, Elke Pioch · Marketing Intelligence & Planning · 1998 · 56 citations

, , +18

Deshopping – the art of illicit consumption

Ruth Ä. Schmidt, Fiona Sturrock, Philippa Ward et al. · International Journal of Retail & Distribution Management · 1999 · 56 citations

, , +18

“She knows what she wants…”: towards a female consumption risk‐reducing strategy framework

Philippa Ward, Fiona Sturrock · Marketing Intelligence & Planning · 1998 · 10 citations

, , +22

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