Concepedia

Siti Ngayesah Ab Hamid

SN

7

Publications

152

Citations

7

H-Index

2017

Active since

Affiliations

National University of Malaysia(Current)

International Islamic University Malaysia

Siti Ngayesah Ab Hamid is an author at National University of Malaysia specializing in management, business, and brand strategy.

ORCID

Top concepts

Publications per year

2017–2024

7

Publications

7

Investment Intention and Decision Making: A Systematic Literature Review and Future Research Agenda

Norhazimah Che Hassan, Aisyah Abdul-Rahman, Syajarul Imna Mohd Amin et al. · Sustainability · 2023 · 39 citations · Full text

, , +21

Brand attributes, corporate brand image and customer loyalty of Islamic banks in Malaysia

Siti Ngayesah Ab Hamid, Suharni Maulan, Wan Jamaliah Wan Jusoh · Journal of Islamic marketing · 2022 · 37 citations

, , +13

The Influence of Time Availability, Happiness, and Weariness on Consumers’ Impulse Buying Tendency amidst Covid-19 Partial Lockdown in Malaysia

Hafizah Omar Zaki, Siti Ngayesah Ab Hamid · Jurnal Pengurusan · 2021 · 18 citations

What factors affecting investment decision? The moderating role of fintech self-efficacy

Norhazimah Che Hassan, Aisyah Abdul-Rahman, Siti Ngayesah Ab Hamid et al. · PLoS ONE · 2024 · 17 citations · Full text

The Influence of Spiritual Brand Attributes Towards the Corporate Brand Image of Islamic Banking Institutions in Malaysia

Siti Ngayesah Ab Hamid, Wan Jamaliah Wan Jusoh, Suharni Maulan · Jurnal Pengurusan · 2021 · 16 citations · Full text

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