Publication | Open Access

Generative artificial intelligence marketing, algorithmic predictive modeling, and customer behavior analytics in the multisensory extended reality metaverse

Marketing AnalyticsGenerative Artificial IntelligenceArtificial IntelligenceEngineeringData ScienceReality MetaversePredictive AnalyticsInteractive MarketingManagementIntelligent AnalyticsIntelligent SystemsAlgorithmic Predictive ModelingMarketingCustomer Behavior AnalyticsApplied Artificial Intelligence