Application of Artificial Intelligence in Tesla- A Case Study

Abstract

Background/Purpose: Artificial intelligence algorithms are like humans, performing a task repeatedly, each time changing it slightly to maximize the result. A neural network is made up of several deep layers that allow for learning. Financial services, ICT, life science, oil and gas, retail, automotive, industrial healthcare, and chemicals and manufacturing sectors are among the industries that employ these algorithms. The electric motor is a new concept, and the automobile industry is now undergoing intensive research to determine whether it is practicable and financially viable. There are already some first movers, such as Tesla, who have successfully established their model and are moving forward. Tesla is forcing the auto industry to adapt quickly. Tesla introduced Autopilot driver capability for its Model S vehicle. Tesla Autopilot is a suite of sophisticated driver-assist technologies that include traffic adjustment, congested roads navigation system, autopilot car-parks, computer-controlled road rules, semi-autonomous route planning on major roadways, and the ability to summon the vehicle out of a designated car-park. This article provides a comprehensive analysis of Tesla Company and Innovations of Autopilot Vehicles. Objective: This case study report addresses the growth of Tesla Company in the field of Autonomous Vehicles. Design/Methodology/Approach: The knowledge for this case study of Tesla was gathered from various academic articles, online articles, and the SWOT framework. Findings/Result: Based on the research, this paper discusses the technological histories, Autopilot driving features, safety concerns, financial plans, market challenges, different models, and how Tesla Inc. is accelerating the world's movement in multiple initiatives such as the contribution of the global economic system, study in the Artificial Intelligence and Machine Learning area. Originality/Value: This paper study provides a brief overview of Tesla Inc. given the various data collected, and information about Tesla Autopilot vehicles using Artificial Intelligence based Innovations in Entrepreneurial Oriented Cars. Paper type: A Research Case study paper - focuses on Application of Artificial Intelligence in Tesla Autopilot Vehicles and growth & Journey of the Tesla Inc. Company.