Product customization and generative design

Abstract

Parametric design is essentially a generative design that can be created using a computer and mathematical relationships. In a process-oriented way (instead of changing the shape), we modify the components' parameters that make up the shape, resulting in a new look. Because manipulations' consequences can be seen immediately, the development of product families and new product variants can be implemented quickly. With the help of parametric design, customizing the product and increasing customer satisfaction is more efficient, as several successful projects have already shown in automotive industry, aircraft manufacturing, architecture, jewellery manufacturing, etc.