Mobility as a service (MaaS): the importance of transportation psychology

Prospect Theory: An Analysis of Decision under Risk

Daniel Kahneman, Amos Tversky · Econometrica · 1979 · 47K citations

Business, Decision Sciences, Insurance +17

A Theory of Social Comparison Processes

Léon Festinger · Human Relations · 1954 · 20.3K citations

Social Sciences, Psychology, Social Psychology +12

The Framing of Decisions and the Psychology of Choice

Amos Tversky, Daniel Kahneman · Science · 1981 · 17.3K citations

Management, Behavioral Sciences, Psychology +13

Job Market Signaling

Michael Spence · The Quarterly Journal of Economics · 1973 · 15.2K citations

Social Sciences, Business Economics, Economics +17

Nudge: improving decisions about health, wealth, and happiness

Choice Reviews Online · 2008 · 11.8K citations

Social Sciences, Economics, Behavioral Economics +11