Concepedia

Multi-sided platforms in B2B contexts: The role of affiliation costs and interdependencies in adoption decisions

Patrick Loux, Mathilde Aubry, Sébastien Tran, Emmanuel Baudoin

Industrial Marketing Management · 2019 · 51 citations · 57 references

DOIFull text

Open access

Concepts

References

57

Case Study Research: Design and Methods

Harris Chaiklin · The Journal of Nervous and Mental Disease · 1991 · 39.9K citations

, , +7

Building Theories from Case Study Research

Kathleen M. Eisenhardt · Academy of Management Review · 1989 · 23.2K citations · Full text

, , +13

The Market for "Lemons": Quality Uncertainty and the Market Mechanism

George A. Akerlof · The Quarterly Journal of Economics · 1970 · 22.6K citations

, , +8

Qualitative evaluation and research methods

Michael Quinn Patton · 1990 · 21.8K citations

, , +11

Qualitative evaluation and research methods

David Ellis · International Journal of Information Management · 1990 · 18.2K citations

, , +11