Concepedia

Understanding Factors Influencing Usage and Purchase Intention of a VR Device: An Extension of UTAUT2

WonSeok Choi, Da-young Kang, Sejung Marina Choi

Information Society & Media · 2017 · 18 citations · 0 references

Concepts

BusinessInformation SystemsMarketingConsumer BehaviorUser Experience DesignConsumer WantsTheory Of Planned BehaviorVirtual Environment DesignVirtual RealityVirtual WorldsAdoption IntentionsEnd-user ExperiencePurchase Intent MeasurementPurchase Intention AnalysisPurchase Intention MeasurementUser AcceptanceUser Adoption Intentions