Scent across a crowded room: Exploring the effect of ambient scent on social interactions

Multivariate Data Analysis.

H. Herne, William W. Cooley, Paul R. Lohnes · Journal of the Royal Statistical Society Series A (General) · 1973 · 35.9K citations

Natural Sciences, Data Science, Categorical Data Analysis +13

Servicescapes: The Impact of Physical Surroundings on Customers and Employees

Mary Jo Bitner · Journal of Marketing · 1992 · 5.2K citations

Business, Marketing, Organizational Behavior +10

Servicescapes: The Impact of Physical Surroundings on Customers and Employees

Mary Jo Bitner · Journal of Marketing · 1992 · 3.8K citations

Business, Marketing, Organizational Behavior +10

Atmospheric Effects on Shopping Behavior

L. W. Turley, Ronald E. Milliman · Journal of Business Research · 2000 · 1.9K citations

Business, Marketing, Marketing Management +13

Social Pressures in Informal Groups

Léon Festinger, Stanley Schachter, Kurt W. Back · The American Catholic Sociological Review · 1950 · 1.8K citations

Social Sciences, Organization Studies, Sociology +14