Transportation Research Part C Emerging Technologies · 2011 · 67 citations · 31 references
Behavioral Decision MakingGame TheoryStrategic Route ChoiceRevealed PreferenceOperations ResearchChoice ModelManagementStated Preference DataLogisticsCombinatorial OptimizationDecision TheoryMechanism DesignQuantitative ManagementPreference ModelingEconomicsStrategyUtility-driven ModelMarketingRoute ChoiceBusinessUtility ModelDecision Science
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Prospect Theory: An Analysis of Decision under Risk
Daniel Kahneman, Amos Tversky · Econometrica · 1979 · 45.8K citations
The Probability Weighting Function
Dražen Prelec · Econometrica · 1998 · 2K citations