Customer retention: A usage segmentation and customer value approach - Concepedia

Concepedia

Publication | Open Access

Customer retention: A usage segmentation and customer value approach

DOI Full Paper Access

93

Citations

10

References

2002

Year

Journal of Targeting Measurement and Analysis for Marketing

Customer SatisfactionCustomer RetentionCustomer ProfilingInteractive MarketingManagementBusinessConsumer ResearchMarketingUser Segmentation

References

	Year	Citations

Page 1