Relative Importance Measurement of the Moral Intensity Dimensions

Multivariate Data Analysis.

H. Herne, William W. Cooley, Paul R. Lohnes · Journal of the Royal Statistical Society Series A (General) · 1973 · 35.9K citations

Natural Sciences, Data Science, Categorical Data Analysis +13

Ethical Decision Making by Individuals in Organizations: An Issue-Contingent Model

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Management, Decision Sciences, Organizational Behavior +13

Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice

Paul E. Green, V. Srinivasan · Journal of Marketing · 1990 · 2.5K citations

Business, Marketing, Marketing Management +17

Obedience to Authority

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Orthogonal Main-Effect Plans for Asymmetrical Factorial Experiments

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Public Health, Biostatistics, Experimental Design +11