An investigation of social loafing and social compensation in computer-supported cooperative work

Abstract

The effects of computer-mediated communication on social loafing in brainstorming tasks and social compensation in decision-making tasks are examined. In the first experiment, subjects performed a brainstorming task in either nominal, face-to-face or computer-mediated brainstorming group conditions. Production blocking, in which brainstorming group members interfere with each other's output, was minimised, but the nominal group still out-performed the other groups. In the second experiment, subjects performed a group decision task in face-to-face and computer mediated communication conditions. Social compensation in the presence of social loafing was seen to occur in the first condition, but not in the second. The paper concludes by discussing some of the consequences of both experiments for the future role of computer-mediated communication in group work.