New entrepreneurial ventures in a globalized world: The role of market orientation

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Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 67.9K citations

Social Sciences, Educational Measurement, Econometrics +15

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60.8K citations

Social Sciences, Educational Measurement, Econometrics +15

Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations across Nations

Rabi S. Bhagat, Geert Hofstede · Academy of Management Review · 2002 · 22K citations

Management, Organization Studies, Organizational Behavior +17

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Philip M. Podsakoff, Dennis W. Organ · Journal of Management · 1986 · 16.9K citations

Social Sciences, Organization Studies, Organizational Behavior +14

Estimating Nonresponse Bias in Mail Surveys

J. Scott Armstrong, Terry Overton · Journal of Marketing Research · 1977 · 10K citations

Public Health, Social Psychology, Public Opinion +10