Cultural Change in Ethical Redemption: A Corporate Case Study

David L. Ross, J. A. Benson

Journal of Business Communication · 1995 · 22 citations · 17 references

Concepts

Abstract

Imbedded within a larger culture of defense contracting and an organizational culture that rewarded the blurring of ethical boundaries, Sundstrand Corpora tion found itself in a crisis situation: facing federal charges of fraud, falling company stock prices, a lawsuit initiated by stockholders, and a serious threat of debarment. This study describes the transformation that occurred at Sund strand which moved it from a culture of crisis to an organizational culture more ethical, more communicative, more financially healthy, and with a"rehabili tated" image.

References

17