Affecting Organizational Identity

Abstract

Organizational identity is an important cognitive variable that not only affects how one feels about his or her membership in the organization but also determines the participant's behavior within the organizational environment. This article discusses the relationships of managerial emotional intelligence, relational coordination, and clan organizational culture in the establishment of subordinates' organizational identity. The emotional intelligence of managers plays a key role in how they administer organizational functions. Specifically, this article theorizes how the emotionally intelligent manager may use the strategic tool of relational coordination to influence the culture of the organization and the creation of strong organizational identity in followers.