Academy of Management Journal · 1997 · 2.7K citations · 64 references
BusinessInnovation ManagementStrategyCorporate StrategyInnovationInternational StrategyCorporate DiversificationInternational CompetitivenessInternational Corporate StrategyInternational DiversificationInternational ExpansionFirm Financial PerformanceFirm PerformanceIndustry DiversificationInternational Sales DiversificationPerformance Effects Of Diversification
Theory suggests and results show that firm performance is initially positive but eventually levels off and becomes negative as international diversification increases. Product diversification moder...
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The Competitive Advantage of Nations
Terry Clark, Michael Porter · Journal of Marketing · 1991 · 17.7K citations