Media repertoires of selective audiences: the impact of status, gender, and age on media use

Understanding audience segmentation: From elite and mass to omnivore and univore

Richard A. Peterson · Poetics · 1992 · 1.1K citations

Social Sciences, Marketing, Marketing Management +12

Media Performance: Mass Communication and the Public Interest

Canadian Journal of Communication · 1993 · 811 citations

Social Sciences, Communication, Political Communication +16

Media performance: mass communication and the public interest

Choice Reviews Online · 1992 · 708 citations

Social Sciences, Communication, Political Communication +16

Cultural classifications under discussion latent class analysis of highbrow and lowbrow reading

Kees van Rees, Jeroen K. Vermunt, Marc Verboord · Poetics · 1999 · 157 citations

Education, Literacy Education, Reading Comprehension +2

The Audience and Its Landscape

Darnell M. Hunt, James Hay, Lawrence Grossberg et al. · Contemporary Sociology A Journal of Reviews · 1997 · 91 citations

Social Sciences, Media Arts, Audience Studies +7